Showing posts with label mass production. Show all posts
Showing posts with label mass production. Show all posts

Tuesday, 11 December 2012

The Mass Production of Kit Homes in America







          During the industrial revolution at the turn of the 20th century, ordering kit houses constructed with light-frame balloon framing and pre-cut timber became common.  The East and West Coasts of the US had been connected through the Transcontinental Railroad in 1869, and the American population was rapidly expanding into the West, where there were very few established settlements.  There was an urgent need for prefabricated, affordable, and easily constructed housing. One of the first mail-order kit home systems was Aladdin Homes, founded in 1906  by two brothers, W.J. and O.E. Sovereign.  The brothers formed their system by adapting previously established mail-order systems used to purchase boats, which buyers purchased to assemble themselves.  They used the popularized mass production concepts of the time, and applied these systems to create mass housing, and they marketed a "Readi-Cut" system[1].  In this system, all the lumber necessary to create a specified house was pre-cut in a factory and delivered to the housing site, and all the customer needed were basic tools to put the house together.  This process was designed to streamline the construction process by decreasing the time needed to erect the house, and by removing the wasted materials caused by miscalculations onsite.




Sears Roebuck and Co. catalogue



           Chicago-based Sears Roebuck and Company followed the first mail-order mass housing systems, like that of Aladdin Homes, and was able to sustain pre-fab housing efforts due to an increased use of marketing.  Sears Roebuck and Co.'s main success was the fact that they could offer a wide variety of housing and financing.  Over their 32 years in business, a large team of designers and architects produced 445 different models, which ranged from one room structures to multifamily units[2].  From 1908 to 1940 Sears Roebuck and Co. was the world's leader in prefabricated residential design and manufacturing.  

           Sears, Aladdin, and other kit home manufacturers never claimed to change architectural design, but rather provide a more efficient system of production and construction, while offering a standardized and affordable product to the consumer.  Ultimately, both Sears and Aladdin failed during the housing crisis of the Great Depression and they pulled their catalogs.


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[1] Ryan E. Smith, Prefab Architecture: A Guide to Modular Design and Construction. Hoboken: John Wiley & Sons, Inc., 2010.
[2] "Sears Catalogue Homes." MoMA Org., accessed December 5, 2012. http://www.momahomedelivery.org/.

American Production and Prefab Construction During WWII

          In the 1930’s the American government passed a series of acts that would prevent the U.S. participating in the war that was clearly on the horizon in both Europe and the Pacific. However, when the Japanese attacked Pearl Harbor on December 7th, 1941, the gears were set in motion of the most efficient war/production/manufacturing machine on the planet at the time. During World War II no other country out manufactured the Americans. Their gross domestic product jumped from 800 billion to 1.4 trillion between 1938 and 1945. They also built more jeeps, heavy trucks, merchant ships, aircraft carriers, battleships, bombers and fighter planes than any country participating in the war. Although the Soviets made more tanks and ammunition, no one came close to matching the American production level.

          How did they do it? Well laid out factories for easy mass production and the mastering of the prefab building technique. An example of their incredibly quick production time is the fleet of Liberty Ships that were built during the war. In 1936 the Merchant Marine Act was passed to rebuild America’s decrepit and dwindling merchant fleet. The Liberty Ship was to become the basic model for the fleet. In total from 1937-1945, 5500 were built with more than half that number built during the war. At it’s most productive period, the ship yards were turning out a liberty ship every forty-two days, with only a twenty-four day period from dry dock to being tied up at a dock. They managed to build them so quickly by prefabricating large sections of the ship. A liberty ship consisted of four large pieces: the bow, midship, stern and deck (including the wheelhouse, etc.). 

          The prefabrication model also applied to other items produced for the war effort. In Dearborn, Michigan, at the Ford plant, planes were being turned out at about the rate of one per hour. At the height of production, the assembly line extended a mile through the former car factory complex. Bombers, like the Liberty Ships, were built in smaller pieces (fuselage, wings, etc.) and then assembled at once into the large aircraft. Because of this efficiency in building technique they were able to produce over 90 000 planes between 1941-1945. 

          The factories that built all the machinery of the war were originally car, metal fabrication and even canning plants. The Americans easily converted them into war production machines after the attack on Pearl Harbor. This ‘multi-use’ ability of virtually everything that the Americans made or owned was one of the biggest reasons that they won the war. A Liberty Ship could be used to transport anything from troops to canned beans. Their jeeps and trucks were so versatile and easy to produce that they sold them to their Allies. They virtually kept the British alive during the Battle of Britain and throughout the subsequent years of the war. 

          It is not surprising then that the Quonset Hut was the standard issue building of the Navy. It preformed so well that it was used by other sections of the armed forces and even other countries. Like the ships and planes of WWII it was assembled in parts, speeding up the building process. It fit perfectly with the American sensibility of the time, being recycled, cheap, prefabricated, mass produced, easy to assemble and effective.


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‘Henry Ford: Helped Lead American World War II Production Efforts’. Weider History Group. Accessed December 9 2012. 
               http://www.historynet.com/henry-ford-helped-lead-american-world-war-ii-production-efforts.htm
‘Liberty Ships and Victory Ships, America’s Lifeline in War’. National Park Service. Accessed December 9 2012. 
               http://www.nps.gov/nr/twhp/wwwlps/lessons/116liberty_victory_ships/116liberty_victory_ships.htm
‘Reading One: Liberty Ships’. National Park Services. Accessed December 9 2012. 
              http://www.nps.gov/nr/twhp/wwwlps/lessons/116liberty_victory_ships/116facts1.htm
Harrison, Mark, "The Economics of World War II: Six Great Powers in International Comparison", Cambridge University 
             Press (1998).

Chronology of Sears Catalogue Homes (1908-1940)

 1908-1914 




Model No. 52 










Model No. 102 - The Hamilton 









Model No. 111 - The Chelsea







Model No. 115







 Model No. 137




   


   



     Model No. 158







Model No. 161 - The Niota










Model 167 - The Maytown







Model 145 - The Arlington







Model No. 187





 1915-1920 




Model No. C189 - The Hillrose







Model No. C172 - The Hazelton






Model No. 2034 - The Natoma







Model No. 2050 - The Osborn








Model No. 2092 - The Preston








Model No. 2094 - The Verona









Model No. 2089 - The Magnolia








Model No. 2069 - The Hollywood









Model No. 3039 - The Ardara







Model No. 6003 - The Verndale





 1921-1926 






 Model No. C227 - The Castleton







 Model No. 247 - The Atlanta






 Model Nos. 2013 - The Elsmore







Model No. 3044 - The Stone Ridge






 Model No. 3071 - The Honor









 No. 3082 - The Hathaway








 Model No. 2043B - The Rosita






Model No. 3190 - The Puritan









 Model No. C3246 - The Maywood






 Model No. C3252 - The Pittsburgh





 1927-1932 






Model No. P13049A - The Vallonia








  Model No. P3202 - The Starlight







  Model No. C3255 - The Lexington






  Model No. P13063 - The Americus





  


Model No. 3348 - The Penngrove




  


Model No. 3349 - The Jefferson







  Model No. 3300 - The Elmhurst




  


Model No. 3302 - The Maplewood






  Model No. 3304 - The Bellewood






  Model No. 3356 - The Gordon




 1933-1940 

  
  


Model No. P3280 - The Collingwood




  


Model No. 3355 - The Torrington




  

Model No. 3378 - The Chateau






  


Model No. 3390 - The Normandy




   


Model No. 3397 - The Newbury







  Model No. 3402 - The Newcastle





  


Model No. 13302 - The Ridgeland







  Model No. 3385 - The Milford






  Model No. 3386 - The Gateshead








  Model No. 3711 - The Yates



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[1] "Images of Homes." Sears Brands LLC., accessed December 9, 2012.http://www.searsarchives.com/homes/1908-1914.htm.